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Digital Marketing Executive

Location : Chicago, USA / Bengaluru, lndia

Job Description

Key Responsibilities
  • Manager Social media calendar and Schedule social post on all channels
  • Manage blog posts and update content on Wordpress.
  • Response to Social Media Queries
  • Set up & Execute email campaigns, manage database and monitor progress
  • Manage chatbot workflow and update content
  • Handle the technicalities of Onpage and Off page SEO
  • SEO optimization of website Content, Blog, FAQ, Ebooks etc
  • Conducting customer, competitor, and product/market research.
  • Set up marketing automation to enhance customer experience
  • Responsible for establishing reports via Google Analytics and manage Google Webmaster
  • Support with Marketing Administration responsibilities.
Must-Haves :
  • 3 to 5 Years of Experience
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Webmaster)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of Wordpress
  • Good time-management skills
  • Great interpersonal and communication skills
  • Good Knowledge on Excel, Word & PPT

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