Simplifying Participant Recruitment and Retention Through Digitization

On Friday, May 20th, Cloudbyz and Salesforce hosted a webinar where we explored how to use digital strategies to simplify and increase participant recruitment.

With 11% of clinical research sites failing to enroll even a single participant, and 37% of sites under-enrolling, adopting effective digital strategies are a priority for sponsors and sites. It needs to be easier for people to learn about trials; meet participants where they are by making the process as seamless as possible. You can drive better engagement and increase enrollment and retention in trials by using digital tools across the trial lifecycle (recruitment, enrollment, ongoing participation).

But, where should you start?

Join our webinar to learn three practical approaches to incorporate digital into your overall patient recruitment strategy:

• Build trust while reaching the most possible participants
• Create digital strategies and approaches to engage and motivate participants
• Identify the right qualitative and quantitative measures to focus on